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Music Lessons and Marketing

Oct 31, 2019

I've heard of music schools with 500 students. They're rare but they're out there. I've never heard of music school with 2000 students! Jonny Wilson loves music. He loves business. He loves helping people. Jonny combined these 3 passions to build a music a massive studio as well as a program to help studio owners...

Oct 28, 2019

Are you married? Think of your first date. Did you propose marriage or start off slowly? Perhaps a cup of coffee; an innocent getting to know you chat. It takes time before anyone is ready to "pop the big question".

The dance of courtship contains lots of great teachings about marketing. Make a connection, form a...

Oct 24, 2019

In this episode I speak with Daniel Patterson of Grow Your Music Studio to discuss his successful group piano teaching program. He has created a highly profitable business model that can be applied to any music studio.  Daniel shares with me both his teaching and marketing strategies.


Oct 17, 2019

If Beethoven were alive today where do you think he'd be hanging out? Would he be a rocker? He's got the snarl and the hair for it. Would he be a Beatle or scoring Star Wars films?

In this episode, I speak with the Yoda of our industry, Tim Topham about how to rethink the music lesson for a 21st-century market. Let's be...

Oct 3, 2019

The telephone is a powerful marketing tool. It brings your marketing face to face with your market. Before that first call,  your ideal customers (your market) is experiencing messages that are being broadcast by you and by their friends who talk about you. (The good and the bad)

Your brand comes to life for the first...