Story marketingis a two-sided coin. One side
features the use of storytelling as a device to hook the recipient
of your marketing message. Not stories about your music lessons,
but stories about your customer. Stories that tell a tale of how
your musiclessonscan transform your customer’s
life.
The flip side of the coin is the
stories that your customers tell themselves when it comes to their
hopes, dreams, and fears. The better you understand these stories,
the more effective your story marketing efforts. The better you'll
be able to expand on your customer’s internal
narrative.
Are you a music studio owner or instructor looking to grow your music teaching business? This podcast will teach you how to apply marketing and business fundamentals so you can get more music students for longer.