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Music Lessons and Marketing

Mar 11, 2022

In this episode, I share a 7-step framework you can use when conducting a sales call. It’s a framework that you probably implement on some level in any conversation you have. It emphasizes listening and empathy over persuasion and pressure. This framework allows you to customize your sales pitch for each prospective student. This approach allows a new customer to better understand how your music lessons are going to help his or her child achieve the results they’re looking for.