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Music Lessons and Marketing


Feb 14, 2019

In this episode I talk about the value of recording yourself on a sales calls. You might be pleasantly surprised at how good you sound. You'll for sure cringe at times but it's a lesson learned.

I recorded myself and listened to a series of my sales phone calls. I was thrilled to hear the progress I made over each call.

My voice became both more relaxed and more animated. More like how I really talk. Less salesy. I also gained new insights on better strategies I could have on the phone.

Over time I was able to make meaningful sales calls in less then 8 minutes. The sale was made and customers seemed satisfied and excited. 

I asked for a volunteer to replicate this exercise and record their sales calls. Alex Hobraft of Footprints Music in Toronto was our lucky volunteer. 

In this episode Dave interviews Alex to discuss what he learned from this revealing exercise is sales. 

davesimonsmusic.com

Intro music: Dusted by Fojimoto 

Transition music: Levi Simon (yup my son!)

Outro music: Rain and Revolution by City Breathing