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Music Lessons and Marketing

Mar 26, 2020

Last week, and perhaps this week too, studios have been working around the clock to transition their business online. A headache for sure but your staff and students will get the hang of it. 

Now is the time to start putting your long game strategy together. We could all be in this jam for weeks and possibly months....


Mar 17, 2020

Understanding the need for leadership in your studio during the Coronavirus.  


Mar 16, 2020

Your students are stuck at home. Bored and restless. The parents in your studio could use your help. Seize the moment. With new challenges come new opportunities. Now is your chance to be more than just a music teaching studio. In this episode, I map out a strategy to convert your music studio into an online community...


Mar 12, 2020

I didn't have a plan when I started my music studio. I wanted more students. That was the extent of my business and marketing plan.

In part I of How I'd Build a Studio From Scratch I map out a plan for identifying the income you want to make from your studio and how to build your studio around your financial needs...


Mar 5, 2020

Most problems, challenges, and stressors in your music studio can be traced back to a lack of systems and strategy. By mapping out your systems in an operations manual, you create a set of instructions as to how your studio should behave. You also need a strategy defining what your studio's mission and purpose is and...